HFSS: What’s going on and how brands can prepare for it

Pier’s Account Manager, Eiléanór Dixon, shares her thoughts on how brands can navigate HFSS
The team share their most treasured recipes

All the global great and good in food and beverage are descending on London’s ExCeL for the International Food & Drink Event 2023. It’s an absolute must for our foodie team – great networking, interesting seminars and a dream for samples. To celebrate, we asked the team to share their secret family favourites. Tuck in and enjoy.
Pier’s year – a look back at 2022

It’s Pier’s year in review and what a rollercoaster 12 months it has been. While all the flip-flopping about at Westminster was stealing the front pages, we were busy creating waves for our clients. Find out what we got up to in 2022.
Grocery Christmas Ads 2022 – who came out on top?

The festive season is here! But who came out on top in our poll to find the winning grocery Christmas ad: Buddy the Elf or a talking Carrot? Our account assistant Rachael reveals the results.
Announcing the #Pierweare ice cream!

Do you want a flake in yours?
Pier sets the national news agenda for the East of England Co-op

Would you buy food that’s past its Best Before date? That was the question on everyone’s lips yesterday as Pier secured blanket media coverage for client the East of England Co-op. The announcement that the East of England Co-op is the first major retailer to sell food past its Best Before for 10p caused a […]
Homepride flour Facebook Live with Paul Jagger

Ahead of the new series of the Great British Bake-Off, the Pier team put on their pinnies and headed to Iced Jems fabulous kitchen to deliver a Facebook Live for client Homepride flour. Hosting the event was new Homepride flour ambassador and star of the Great British Bake Off, Paul Jagger. Paul was a contestant […]
Glenilen Farm picks Pier to handle UK PR for yoghurts

Pier PR & Marketing has been appointed to handle the UK PR for Irish yoghurt brand Glenilen Farm. Already a popular and established name in Ireland, Glenilen Farm has tasked Pier with creating brand awareness, as the family-run dairy producer’s UK presence is set to significantly increase. Pier’s remit for UK consumer and trade PR […]
Pier Wins Over East of England Co-op

Pier’s client portfolio has recently enjoyed a significant boost, having secured the East of England Co-op account, following a competitive pitch. With a brief requiring the Suffolk-based PR team to ‘hit the ground running’ a multi-faceted campaign has been put in place that positions the Co-op as a major business in the East of England […]
Pier Has A Bake Off With Wendi Peters & Wright’s

Pier has been working with Corrie star Wendi Peters and Wright’s Baking this summer to produce five short ‘how to’ baking films. TV actress and celebrity baker Wendi was great fun and Pier worked closely with her and Wright’s to create the portfolio of films. David Wright’s mill house kitchen provided the perfect location for […]